Α Look Into the Future

I’ve never thought of myself as much of a futurist but more of a realist and on a good day maybe even an idealist. Forecasting what our future might look like 100 years from now by predicting the logical extension of where technologies are today…


My D&AD President’s dinner handover speech.

I wanted to share a few excerpts from my D&AD President’s dinner last week where I wrapped up my year and passed the torch to this year’s president, Harriet Devoy from Apple.

If you could imagine a room full of some of the most…


We are more powerful than we think. But we’re less powerful than we could be. Because there is so much hidden talent out there that will never be discovered unless we change the way we think and take action to help that talent discover our industry.

I’ve always felt that…


My D&AD manifesto as president this year. Lets do this thing together.

Some of the greatest creative minds might never get to create. Unless we change.

We are more powerful than we think. But we’re less powerful than we could be. …

Steve Vranakis

ECD, Google Creative Lab London. From Greece, born in Canada, lives in the UK.

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